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Anna Momrow

Head of Consumer Cause Marketing
Anna leads Consumer Cause Marketing at PayPal with a mission to inspire people to support causes close to their heart with PayPal. Powering charitable giving is one key pillar in PayPal’s social innovation agenda, and consumer marketing is a key driver in growing their corporate impact. In 2017, PayPal consumers donated more than $1B to charities around the world, and on Giving Tuesday 2015, PayPal set a Guinness World Record for the most money raised online in 24 hours.

Anna’s team of cause marketers work with groups across PayPal and around the world to deliver seasonal fundraising campaigns, disaster relief campaigns and multi-channel marketing campaigns. Anna built her career in the Silicon Valley developing end-to-end marketing strategies for high-tech SMB and consumer markets. She has worked for companies like Microsoft and WebEx, as well as a number of start-ups, to establish B2B lead generation programs, create end-to-end marketing processes, and craft marketing strategies that deepen customer engagement and total lifetime value.

My Speakers Sessions

Wednesday, May 23

8:00am CDT