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avatar for Scott Beaudoin

Scott Beaudoin

ACTIO
Group President
Scott oversees Fenton’s corporate social responsibility (CSR) and sustainability group,
ACTIO working with business to co-create platforms, programs and partnerships that not
only deliver on corporate and brand purpose but also drives business and
social/environmental impacts.

Scott is an award-winning industry veteran with 20+ years of experience in corporate
social responsibility, sustainability , cause marketing; and is a leading voice in the
marketplace on purpose-inspired brand building. He specializes in identifying and
building upon the intersection of stakeholder’s passions and beliefs and a brand’s core
competencies to drive brand reputation, affinity, equity, sales and “soul.”

Scott has created and supported many well-known signature purpose-driven campaigns in
the marketplace including P&G’s Thank You Mom, Always’ Like A Girl, Tupperware
Brand’s Cultivating Confidence, Hasbro’s Playing With Purpose, Pfizer’s Global Health
Fellows, Sodexo’s A Better Tomorrow Plan, Yoplait’s Save Lids to Save Lives, General
Mills’ Box Tops for Education, ConAgra Foods’ Feeding Children Better, and CVS
Health’s Tobacco Free Generation, to name a few.

Through his work Scott has received top industry honors including a Cannes Lion for
Good, Global SABRE Award, a PR News Corporate Social Responsibility Award, a PR
News Platinum Award for Cause-Related Marketing, a Cause Marketing Forum Best
Social Service/Education Campaign award, a Crystal Obelisk Award for Social
Responsibility, a PR Week Campaign of the Year award and a Public Relations Society
of America Silver Anvil.