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Thursday, May 24 • 10:15am - 11:15am
Breakout: When Cause Marketing and Peer-to-Peer Worlds Collide

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CMN Hospitals’ Chris Perry and Maureen Carlson team up with Love’s Travel Stop’s Kyla Turner to explain how they deepened a nineteen-year relationship by joining Miracle Network Dance Marathon programs with local Love’s employees, generating a 23% YOY increase in event fundraising and with 82% of participants more likely to choose Love’s over competitors.

Speakers
avatar for Maureen Carlson

Maureen Carlson

Co-Founder/Chief Innovation Officer, Catalist
With two decades of corporate CSR, nonprofit executive management and agency leadership experience, Maureen is a veteran in the nonprofit corporate alliance space.Maureen has created best practices in identifying, securing and maximizing corporate alliance partnerships that have ignited... Read More →
avatar for Chris Perry

Chris Perry

Managing Director, Corportate Partners, CMN Hospitals
Chris Perry is the Managing Director, Corporate partners at Children’s Miracle Network (CMN) Hospitals where he has worked for past four years. He responsible for co-managing a $190 million corporate partnership fundraising team that includes Marriott International, Costco, and... Read More →
avatar for Kyla Turner

Kyla Turner

Communications Manager, Love's Travel Stops & Country Stores
Kyla Turner is the communications manager for Love’s Travel Stops & Country Stores. In this role, Kyla oversees company and employee communications, media and public relations, charitable giving and community relations for Love’s, a privately held, family-owned fuel retailer listed... Read More →


Thursday May 24, 2018 10:15am - 11:15am CDT
Madison